Category Archives: Uncategorized

Activity from “Share this”, “tell a friend” and other social networking links is creating “vast quantities of complaints”, according to Tom Kulzer, CEO of AWeber, a provider of email newsletter delivery and auto-responder services. Tell-a-friend forms allow someone to send an email to another person via the web server of a third-party. For an example,Continue reading “Are Tell-a-Friend Forms Evil Spam or a Convenience for Readers?”

In his book Clear Blogging, Bob Walsh recommends making it easy for your blog readers to add your posts to social bookmarking sites like Digg. Why wouldn’t a blog have “Digg This” buttons? Here’s seven possible reasons along with recommendations to get past these objections and try it out. 1. I don’t even know whatContinue reading “7 Reasons Blogs Do Not Have Digg Buttons and Why Your Blog Should”

In an earlier post I talked about leveraging traditional marketing efforts, even when engaged in internet marketing activities. If you have an online company, traditional media can be used for awareness campaigns. Though many marketing principles are the same online as offline, traditional media (e.g. print, postcards, magazines) often has an added restriction of localContinue reading “Target Marketing with Google Trends”

LeadsOnRails.com users can now import contact and lead information from text files. We are finding that users are transitioning from other environments where they are either using Excel spreadsheets or using a tool that can export to Excel. This is a small enhancement that is a big help to users. More details are on theContinue reading “Import Leads (New Feature)”

LeadsOnRails has received a good number of positive comments from users. Yet we also received, within a few days of each other a couple of diametrically opposed comments. One person wrote on 37signals/svn that LeadsOnRails.com “is overkill for what we need” while another wrote in the Business Of Software forum that “LeadsOnrails.com is just tooContinue reading “You might think it is impossible to be two places at once, but I did it by occupying both the overkill and too basic segments of the market with exactly the same product.”

The next time you wish your competitors weren’t always chasing you down, the next time you wish you had the market to yourself, the next time you despise those that jumped into the marketplace you discovered, the next time you wish you could just stop improving and rake in the cash: take a visit toContinue reading “Competition is an Awesome Thing”

If weblog conventions were developed today, they would probably be different than those that evolved from the first web logs, because so much of blogging has nothing to do with “logging”. This blog is that way. This is not so much a log of anything as a place to share ideas on business and technology.Continue reading “Putting the Log Back in Blog”

In her popular blog EscapeFromCubicleNation , Pamela Slim recommended several things her readers can learn from media-darling and cooking- turned lifestyle expert Rachael Ray. One of those is ”to get national media, start local.” Here is one easy way to plug into the local business scene: subscribers to Business Journals’ free email receive daily updatesContinue reading “Low Tech Local”

Lately I have enjoyed sharing some recent and not-so-recent websites and tools that we have used in our business. Now that we have looked at a reputable place to register names for $2.95 (until 2/28), here are a couple places to help you find that million-dollar domain name. Nameboy.com. Just type two words into nameboy.comContinue reading “Find Your Name”

Though all written works, including websites and computer programs, are automatically protected by copyright, authors should still register their works for increased protection. Benefits of registering include: 1. Registration provides an established public record of the copyright claim. 2. Registered copyright holders are prepared to file suit for infringement (registration is a prerequisite before aContinue reading “Stake Your Claim with Copyright”