37Signals’ blog made mention of a post about the counter-productivity of multi-tasking.
Scott [Berkun] brings up the latest research that casts multi-tasking in a counter-productive light. He ultimately suggests that if we want to achieve greatness that we should pay attention to how the great people who came before us paid attention—by blocking distractions out [...]

In the last entry I shared why Synap Software chose to produce hosted software solutions often referred to as Software as a Service (SaaS). One reason mentioned was benefit for subscribers. SaaS is really a win-win and an example of what I mean when I advise folks to consider marketing efforts from [...]

In a recent Duct Tape Marketing blog entry , John Jantsh shares that since creating an active and popular blog, he has stopped being asked to submit proposals and now is simply asked if he is available. That is the power of having an educated audience.
He goes on to say ”So, what if you [...]

In The Business of Software, author and MIT professor Michael A. Cusumano identifies four main questions that a software company should answer when developing a target market product strategy. Asked from the perspective of the software company:

Do you want to be mainly a products company or a services company?
Do you want to sell to [...]

Technorati Profile
No need to click the above link – there is nothing interesting there.
I finally took the two minutes it takes to claim my blog on Technorati. This post can be safely ignored. Creating a post with a link like above in it is one way to verify ownership of the blog. [...]

There is a new social bookmarking website out. If you have not seen it yet, check out Dharmesh Shah’s Daily Hub. You might wonder – do we really need another social voting site? Dharmesh readily addresses this question here so I won’t repeat the whole background except to say Daily Hub [...]

Here is a site for small business marketers and anyone responsible for customer relationship management to check out. SmallBizCRM.com is described by its founder, Perry Norgarb, as “Your Small Business CRM & Contact Management Software Resource Center”.
There is a lot more content yet for me to look through before doing a full review, but [...]

A previous blog post covered a 6 Step Plan to build your business with referrals. Current customers are your best source for new customers. Beyond traditional referral marketing, there are tons of ways to turn your customers into a virtual small business marketing department. Here are two:
1. Run a Contest like the [...]

The Emergency entrance to our hospital is different than the medical building entrance. As with all hospitals, there is a big red EMERGENCY sign with an arrow directing you past the medical building entrance to the emergency entrance.
What I noticed today (on a scheduled trip to the doctor’s office – not the emergency [...]

Post No Signs
It is very tempting to try to influence behavior by posting signs. On the surface it makes sense. If we want someone to do something, simply post a sign that says so. Yet on a recent family trip to Disney World, it struck me that Disney parks have very few [...]