Welcome

This is the blog of Synap Software, LLC. Here we talk about building your business with technology. Look around. Leave a comment. Let us know what you think.

Who We Are

With over 18 years of professional IT experience, Scott knows how to start, run, and finish software projects small and large. An attorney by trade, Karen knows how to keep your business goals and the software project in sync.

What We Do

We create web applications. Here's a portion of our portfolio.

LeadsOnRails.com
Convert more leads into customers.

PlaybookIQ.com
Small business CRM.

Synap Software, LLC
Our company site.

Cub Scout Pack 783
Volunteer web site design.

Video Pros
Web development client

Zavers
Web development client

Import Leads (New Feature)

LeadsOnRails.com users can now import contact and lead information from text files. We are finding that users are transitioning from other environments where they are either using Excel spreadsheets or using a tool that can export to Excel. This is a small enhancement that is a big help to users. More details [...]

You might think it is impossible to be two places at once, but I did it by occupying both the overkill and too basic segments of the market with exactly the same product.

LeadsOnRails has received a good number of positive comments from users. Yet we also received, within a few days of each other a couple of diametrically opposed comments. One person wrote on 37signals/svn that LeadsOnRails.com “is overkill for what we need” while another wrote in the Business Of Software forum that “LeadsOnrails.com [...]

Competition is an Awesome Thing

The next time you wish your competitors weren’t always chasing you down, the next time you wish you had the market to yourself, the next time you despise those that jumped into the marketplace you discovered, the next time you wish you could just stop improving and rake in the cash: take a visit to [...]

Putting the Log Back in Blog

If weblog conventions were developed today, they would probably be different than those that evolved from the first web logs, because so much of blogging has nothing to do with “logging”. This blog is that way. This is not so much a log of anything as a place to share ideas on business [...]

Low Tech Local

In her popular blog EscapeFromCubicleNation , Pamela Slim recommended several things her readers can learn from media-darling and cooking- turned lifestyle expert Rachael Ray. One of those is ”to get national media, start local.”
Here is one easy way to plug into the local business scene: subscribers to Business Journals’ free email receive daily updates [...]

Find Your Name

Lately I have enjoyed sharing some recent and not-so-recent websites and tools that we have used in our business.
Now that we have looked at a reputable place to register names for $2.95 (until 2/28), here are a couple places to help you find that million-dollar domain name.
Nameboy.com.
Just type two words into nameboy.com that describe your [...]

Stake Your Claim with Copyright

Though all written works, including websites and computer programs, are automatically protected by copyright, authors should still register their works for increased protection. Benefits of registering include:
1. Registration provides an established public record of the copyright claim.
2. Registered copyright holders are prepared to file suit for infringement (registration is a prerequisite before a case [...]

Business Cards

Review – Overnight Prints
In the past week I’ve shared my picks for domain name registration and stock photography. Needing to order more business cards this weekend prompted me to share that Overnight Prints has provided good results in the past and I recommend them if you are looking for an printer online.
Quality
They print cards [...]

Limited Time Domain Name Offer

If you are buying domain names in bulk, the savings from this limited time offer from HostMySite.com can quickly add up. Check it out.
Needing to register a few dozen domain names for a new project, I did some searching for the lowest domain name registration price and found this offer to register domain names [...]

Duct Tape Marketing

If you are a regular reader of this blog, you will have noticed we have been on a marketing tear lately. This is because Synap Software’s lead managment product, LeadsOnRails.com, is launched and the company is in marketing mode.
Do you see the error in this statement?
If you read John Jantsch’s Duct Tape Marketing book [...]