Synap Software Blog

Making of a Web App: Interlude - Importance of a Blog

by Scott on July 16, 2007

In Startup Marketing: Big Bang vs. Darwinian Evolution, Dharmesh Shah highlights the importance of getting feedback early in a Darwinian evolution approach compared to the “stealth mode” approach with a big-bang launch. His insights are well stated and recommended reading to show the design and development of a new product should be accompanied by, or even preceded by, a regularly updated blog that reaches your intended audience. I recommend you read it, and if starting a new product, create and regularly update a blog about the product.

Making of a Web App is Synap Software’s blog about our upcoming web-based sales team collaboration app.

Posted in Sales team collaboration, Making of a web app, Make a Web App

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Making of a Web App: Part 12 - Payment Processing

by Scott on July 10, 2007

Most of the Making of a Web App series follows a typical path from idea to implementation. In that path, payment processing and subscription management is one of the last items to be implemented. There is no reason to do it now for PlaybookIQ except that we need subscription (i.e. automatic recurring payment) capability for another project so I deployed it today.

For the technically inclined, here are some notes from that experience.

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Making of a Web App: Part 11 - Technical Interlude

by Scott on July 03, 2007

For people with an interest in the technical side of the project, here are notes on the configuration of our development, test, and production environments.

For those who couldn’t care less if PlaybookIQ is powered by mongrels or mice – don’t run away yet. Later this week, I will have the beginnings of actual product on the “production” server where anyone interested can follow along in real-time as updates are made throughout each development day. I would love ongoing feedback from the “live” site. Stay tuned because some real stuff is starting to happen.

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Posted in Sales team collaboration, Make a Web App, Making of a web app, Programming

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